I Am the Change Today and Tomorrow, #I_AcTT: A Digital Innovation for Youth Engagement in COVID-19 Response
This resource shares lessons from I Am the Change Today and Tomorrow (#I_AcTT), a youth-led digital health initiative implemented in India during the COVID-19 pandemic. EngenderHealth and partners engaged more than 600 youth champions across 11 states and territories to develop and share accurate health information through social media, WhatsApp, and community networks. The resource explores how youth leadership, local-language communication, digital platforms, and real-time adaptation can strengthen health communication and community engagement.